Full Concierge Service

Selling you home should be and can be Predictable, Smooth, and Quick!

Think about selling your home? As a VIP Seller, you will get concierge service that will exceed your expectations! Read below for the VIP Seller Benefits.

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No Advance Fees of any kind

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Cancel Anytime

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Still sell it yourself and save big $$

Flexible Commission from 1% to 7%

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Our 32 step high impact marketing plan

The Broward Natives VIP Seller Program

This program is a high impact marketing program designed to get your home in front of as many buyers as soon as possible. It includes the following benefits:

All Listing Agents Are Not Created Equal!

The Broward Natives Team brings Process, Technology and Local knowledge.

When it comes to marketing your property, nothing is left to chance. Each home has its own unique style, personality and attraction. We understand the importance of clearly differentiating your home from the competition. It’s our job to identify what sets your home apart and communicate your story to like-minded buyers

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Our Marketing Plan

Our primary objective of the marketing plan is to define a campaign to find a buyer for your home. The criteria for the objective includes:

Selling you home at or above market value

Achieving the sales within your preferences for timing

Click Through The Goals Below

Marketing Plan Goals

You can count on our Marketing System to position your home at its best through advanced technology and the highest quality traditional marketing. And throughout the entire process, our commitment to you is to never lose sight of the personal touch and personal relationships that ultimately bring the buyer to your home for a satisfactory sale.

Goal #1

Know “The Audience”

The target audience for your home are prospective buyers actively searching for homes within your home’s price range, area, lifestyle, or any combination of these variables. We’ll use information such as photos, video, and details about your home as the main benefit or value to attract the audience. This information will help them determine if your home meets their criteria and give them the opportunity to express their interest.

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Goal #2

Position “The Message”

The message’s positioning is the main theme in the marketing for your home. It represents the distinct value your home offers in comparison to its competition on the market. Buyers are evaluating your home against the others, which is why we want your home to stand out from the competing houses. Developing the positioning requires three steps:

Assessing the home’s condition and highlight features compared to other similar homes for sale

Connecting those features to the current trends in buyer preferences

Crafting the narrative to connect to the distinctive value your home offers

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Goal #3

Use Calls to Action

Calls to Action are created for different levels of buyer interest to connect with the viewer based on where they are in their home buying journey. The following calls-to-action will be used throughout the marketing mix for your home’s campaign:

Schedule a Tour – Viewers can schedule a specific day and time to tour your home. This indicates a serious buyer. A variation of this call-to-action is “See This Home.”

Ask A Question – Viewers can fill out a form, message, text, or call us directly to find out more details about your home. This indicates a high-interest buyer. Typically, the next step for this viewer is to schedule a tour to see the home.

Learn More – Viewers can click buttons or links to get more information about your home. This indicates a buyer with potential interest. Variations of this call-to-action include “Learn More,” “Contact Us,” “Schedule Showing,” “Request More Info,” and “Save to Favorites.”

CRM Automation - Automated emails and follow up to social meida ads. We track and follow up when interested buyers open emails and click on links.

24 hour Recorded Hotline - Information available around the clock and advertised online, signage and flyers.

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Goal #4

Measure the Metrics

We utilize performance-based marketing practices to monitor and improve results as our campaigns are implemented. The following measurements (metrics) will be tracked during this campaign:

  1. Number of views of listing ads
  2. Number of landing page views
  3. Number of inquiries about listing
  4. Number of showings
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Goal #5

Provide Marketing Assets

Our full-service marketing includes the creation of the following assets to use in our marketing campaign for your home: 

  1. Professional HD Photography
  2. Virtual Property Tour
  3. Drone Aerial Photography
  4. Instagram Ad Creation
  5. Featured Property Landing Page (on our website)
  6. Facebook Ad Creation (Coming Soon, Just Listed, Open House)
  7. Facebook Events Ad for Open House
  8. 24 Hour Recorded Message Hotline
  9. Branded YouTube Ad Creation (Broward Natives Property Tour)
  10. Unbranded YouTube Video (MLS Property Tour)
  11. GEO Fencing Ad Creation
  12. Property Fact Sheet Flyer
  13. Property Just Listed Flyer
  14. Property Open House Flyer
  15. Marketing Narratives Written for Landing Pages, Ads, Brochures, MLS & Syndication
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Goal #6

Distribute

  1. Multiple Listing Service (MLS) to include: Coming Soon Announcements (while Marketing Collateral is being prepared), Open House Announcements, Active Status Announcements
  2. Broward Natives Website
  3. Popular Home Search Sites (Zillow, Trulia, Realtor.com, Redfin, etc.)
  4. Facebook & Instagram Ad Audiences (expressed real estate interest)
  5. YouTube (active real estate searchers)
  6. Market Place Ad (active real estate searchers)
  7. Craig’s List Ad (active real estate searchers)
  8. Email List (Local Realtors and Proprietary SOI active buyers)
  9. Mail Drop (open house or just listed announcement)
  10. GEO Fencing Ad (Local business, organizations, neighbors, etc.)
  11. Yard Sign with 24 hour Recorded Message Rider, Open House Every Day Rider, Additional Riders as needed, Property Fact Sheet Flyer)
  12. Open House 
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Goal #7

Schedule 

Once a Listing begins, a detailed schedule will be created to your specific needs and schedule.

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When you list your home with the Broward Natives Team, you are guaranteed unmatched service. Our focus — from the beginning to the signing of the closing documents — is to continually market your home on the road to sold for the fastest sale and the highest price.

Becoming a VIP Seller is as easy as
1, 2, 3

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1. Find Out What Your Home Is Worth

Complete our online questionnaire on facts about your home. Click HERE to begin.

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2. Schedule A Meeting With Us

Once we complete your Analysis, we will schedule an in-person meeting so we can do a final step of our analysis, review current market conditions, and discuss our recommendations on how to move forward.

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3. Get Your Home Sold

We guide you and manage the transaction from contract to close for a predictable, smooth, and quick transaction.

Watch these testimonials

See how this plan worked for these happy clients

Customer testimonials

To see all our customer reviews and testimonial videos click here

They were kind and helpful every time we spoke. In this crazy market you need someone who is on top of things and Karen and Eddie exceeded our expectations.

Lindsey & Brennan

Buyer

Eddie goes above and beyond!! Very knowledgeable and professional. He helped me with the sale of my investment property in Pompano Beach. I highly recommend him.

Luis

Seller

They really are the best! Karen & Eddie came highly recommended by some of my colleagues, and I would now very quickly do the same!

Rochelle

Buyer

Because of their wisdom and calm demeanor I was able to make a decisive and successful bid on a home which resulted in an accepted offer that closed within 2 weeks!

Teresa

Buyer

Working with Eddie and Karen to sell our home and purchase our new home was such a seamless process. Their wisdom regarding the current market and south Florida made everything so much easier.

Jahvan & Christine

Buyer & Seller

The entire process of our home purchase was quite seamless because of their dedication & knowledge.

Susan & Tony

Buyer

The best home selling experience I have ever had. It’s like having a friend on the “inside” that is working for you. They really care about their clients as well as the community and neighborhood they live in.

Erica

Seller

Eddie and Karen are absolutely fantastic! They are powerhouses within real estate in Broward. Eddie and Karen are honest, sincere, friendly and professional.

Emily

Seller & Buyer

WOW, was I lucky! I had the best realtors a seller could have. Eddie and Karen Deveau of United Realty Group were “super knowledgeable” about every aspect of selling my condo.

Richard

Seller

We had 9 offers within 24 hours (all at or above asking price). If you are considering selling your home in Broward County you should definitely contact Broward Natives

Cindy & Vince

Seller

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